Technology is not the only defining aspect of the Supermarket of the Future. The whole design is meant to give customers a different feel. The shelves' height, for instance, is significantly lower than in ordinary food store.
"The shelves are less invasive and allow the client to always have a clear view of the whole space. We want this supermarket to be a place they deem pleasant and where people also go to meet other people," Coop Italia CIO Gabriele Tubertini says.
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The company founded by New York Times best-selling author Randi Zuckerberg sees a place for STEM and AI in the restaurant industry. It also believes such a venture can bring tech to smaller communities.
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